It is pretty surreal to look at my entrepreneurial journey and know that I am really just getting started. From building companies that ended in dismal failure, all the way to one that broke $10M in revenue in our first year, I sure have learned a LOT along the way.

The cool part is that I’m really nothing special at all. From a young age my parents instilled a bullet proof work ethic in me and some decent social skills. My dad taught me how to be an entrepreneur and hustle, and my mom showed me how to network with anyone on the planet. Because of them I’ve built multiple companies, and hung out with celebrities and some of my heroes in business and life.

I was willing to work my ass off when others weren’t, and was never afraid to get my hands dirty. After quickly finding out my university degree wasn’t going to help me build an epic life I started getting into the startup space, working and volunteering to build up whatever I could for experience. Eventually I moved to California and started building companies with my partner Chris Stoikos and our epic crew.

My father passed away on October 13th, 2017 at the age of 66. He never got to retire, and I never got to give him all of the wealth I was trying so hard to create for him (this was my “why” for working so hard). I felt like a complete failure.  At his funeral he had hundreds and hundreds of his family, friends, my friends, and most interestingly hundreds of his customers that were torn apart by his loss.  In seeing these people grieving with whom he was simply supposed to have a “business relationship” with, I realized that for him success in business or life has nothing to do with wealth, and everything to do with providing value and being present with those around you.

This was the moment when I knew that I had to focus my attention on sharing what I had learned in my journey with the world because it was my true passion. For over a year I tested out several formats and programs to find the most effective methods for accelerating the growth of ecommerce entrepreneurs and their brands. I poured my soul into making this platform.
I’ve taken everything I’ve learned and the biggest rockstars in my network and put together exactly what I wish I had when we were first starting Dollar Beard Club. There is nothing like eCommerce Rockstars and our programs that you can find anywhere else in the world, and I am excited to have you here with us.



Alex is one of the most dynamic and thorough business operators I have ever worked with


An incredible networker and all around hard working dude!


Alex is incredibly systematic and proficient at launching companies and new products